Wednesday, March 16, 2016

How to Photograph Jewelry Webinar this Sunday | Rise of Smartphone Photography

By on Wednesday, March 16, 2016 3 Comments

My next How to Photography Jewelry webinar is this Sunday at 2 pm EST - here is the signup/register link to be notified of the next one.  There is still space so email me beadinggem@yahoo.ca ASAP if you'd like to attend.  I focus on smartphone camera photography because more and more people (77% in the US, 70% in Canada, 66% in UK) have them and they are much, much easier to use. The quality of the smartphone cameras have improved considerably so it is hard to justify buying an expensive dSLR.  Wouldn't spend the money on beads, wire, glass etc?


There is clear evidence for a swing towards smartphone cameras. Last December, Flickr announced on their blog their analysis of the top cameras used in 2015. The chart above shows camera phones outstripping dSLR and compact camera usage.


And the iPhone is still the top camera used on Flickr. iPhone cameras are very good as with some Android based phones. But the ease of use and sheer number of photography apps available in the App store make the iPhone very popular indeed.

Compact camera usage continues to decline. According to Flickr, dSLR camera usage reached a peak in 2012. Mirrorless cameras are now starting to factor in.  Both dSLR and mirrorless cameras are still the cameras of choice for serious photography enthusiasts and professionals.

Etsy artisans use a variety of cameras including smartphones.

Via Popphoto

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Original Post by THE BEADING GEM
Jewelry Making Tips - Jewelry Business Tips 

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3 comments:

  1. Thanks to your seminar Pearl, I've switched from DSLR to my smartphone and my pictures have improved remarkably!! I keep in mind your advice when I set up - even for a quick pic of what I'm working on - and proceed.

    My artist brother brought up a very good point this past weekend. He asked me how much of my sales were done online. Say the answer was 20%. He suggested then that 20% of my jewelry making time be set aside for taking photos of my work and 20% of my studio as well. I thought he made quite a valid point there.

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    1. Glad to know my webinar has helped. Interesting comment from your brother.

      What I think is the relative importance of online shops - 40% design, 40% photography, 20% promotion.

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    2. I might have got it sort of mixed up as the next day he said - 20% marketing....

      So we are all on the same page apparently.

      Because my brother and I sell from a brick and mortar location I think the 20% applies to us. However - if all of your sales come from online then I think you might need to bump that 20% up - especially when it's so important.

      We are fortunate to get over 1000 people over the summer coming through the studio. But between January 1st and June 1st it's more like a grand total of 100 people. Then sales are pretty low. That's when I do my creating and play with photography.

      And again - thanks to you - my photography abilities have grown in leaps and bounds. You might even have noticed a difference.... ;0)

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