Wednesday, July 21, 2010

Book Review - The Earring Style Book and Book Launch Contest Giveaway

By on Wednesday, July 21, 2010 3 Comments

Double Happiness is a Chinese symbol used for weddings but in the case of Double Happiness Jewelry, it is a happy jewelry business marriage of two jewelry artisan sisters, Stephanie Wells and Alisa Rottenberg. Their line of jewelry started in Stephanie's California garage but 10 years later, has  grown a whole lot more.

The jewelry line is now sold in hundreds of stores (like Nordstrom and Fred Segal) and has been  featured in many magazines. Some of their clients are celebrities such as Oprah Winfrey, Kim Kardashian, Rachael Ray, Jessica Simpson and Beyonce.

So it's not surprising to see the celebrity names Stephanie gives to some of the 40 designs in her new how-to, The Earring Style Book: Making Designer Earrings, Capturing Celebrity Style, and Getting the Look for Less (Random House) - designs like Gwenyth, Drew, Halle and Nicole. The book itself is organized into 4 categories - Everyday Chic, Bohemian Beauty, Glamor Girl and Rock and Roll. The DIY instructions are based on some of the best selling designs. These generally retail for over $200 so now you can make them yourself!

The designs are all wire and chain work. The ability levels range from utter beginner to intermediate so the book should have broad appeal.  As I have sometimes remarked, designs do not have to be technically difficult to be stunning.  My favorite designs from the book are those which I regard as architectural styles like on the book cover and these below.

Some of the ethnically inspired chandelier designs are large but the openness means they are not heavy either.  These styles are the sort some celebrities favor if you ever pay attention to publicity pictures. 

I also liked the mixed media designs where fabric or silk threads are incorporated into the design such as this example.

They actually sent me an invite to the book launch party but I am unable to go. However, there is a contest you could enter (closing date is July 23) to win VIP passes to Stephanie's Book Launch Party. The winner (NY resident) will get a gift bag full of goodies including jewelry,The Earring Style book and more from the event sponsors. You could still enter as a non-NY resident and win the book as well as some Double Happiness swag.

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Jewelry Making Tips - Jewelry Business Tips 



  1. I bookmarked the page and came back to visit quite often, to keep a very close eye on the set and daydream that it soon would be on my hand! "Classic beauty for a classic beauty" my boyfriend said!

  2. This looks like a great book Pearl. Thanks for sharing - peace